Name | Value |
---|---|
Revenues | 59.5M |
Cost of Revenue | 47.7M |
Gross Profit | 11.8M |
Operating Expense | 7.3M |
Operating I/L | 4.5M |
Other Income/Expense | 0.1M |
Interest Income | 0.0M |
Pretax | 3.5M |
Income Tax Expense | 0.2M |
Net Income/Loss | 3.4M |
Direct Digital Holdings, Inc. operates a comprehensive programmatic advertising platform, specializing in advertising technology and data-driven campaign optimization. The platform caters to underserved markets, offering solutions for both the buy- and sell-side of the digital advertising ecosystem. With a focus on small- and mid-sized businesses, it serves various industry verticals including travel, healthcare, education, and financial services. The company generates revenue by providing end-to-end advertising services, leveraging its technology and data capabilities to optimize digital advertising campaigns for its clients.