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DRCT| Name | Value |
|---|---|
| Revenues | 21.9M |
| Cost of Revenue | 15.9M |
| Gross Profit | 5.9M |
| Operating Expense | 8.0M |
| Operating I/L | -2.1M |
| Other Income/Expense | -1.4M |
| Interest Income | 0.0M |
| Pretax | -3.4M |
| Income Tax Expense | -0.3M |
| Net Income/Loss | -3.1M |
Direct Digital Holdings, Inc. operates a comprehensive programmatic advertising platform, specializing in advertising technology and data-driven campaign optimization. The platform caters to underserved markets, offering solutions for both the buy- and sell-side of the digital advertising ecosystem. With a focus on small- and mid-sized businesses, it serves various industry verticals including travel, healthcare, education, and financial services. The company generates revenue by providing end-to-end advertising services, leveraging its technology and data capabilities to optimize digital advertising campaigns for its clients.
