The Simply Good Foods Company

The Simply Good Foods Company is a consumer packaged food and beverage company that specializes in developing, marketing, and selling snacks and meal replacements. Its product line includes protein bars, ready-to-drink shakes, sweet and salty snacks, cookies, pizza, protein chips, recipes, and confectionery products, as well as licensed frozen meals under the Atkins, Atkins Endulge, and Quest brand names. The company distributes its products through various retail channels, including mass merchandise, grocery and drug channels, club stores, convenience stores, gas stations, and e-commerce platforms such as atkins.com, questnutrition.com, and amazon.com.

Products

• Protein bars

• Ready-to-drink shakes

• Snacks and meal replacements