SpringBig Holdings, Inc.

SpringBig Holdings, Inc. operates a software platform that offers customer loyalty and marketing automation solutions to cannabis retailers and brands in the United States and Canada. The platform facilitates consumer engagement through SMS marketing, email campaigns, customer feedback systems, and loyalty programs, enabling retailers and brands to enhance customer retention and drive sales. By providing these services, SpringBig generates revenue through subscription fees and possibly transaction-based fees, serving as a crucial link between cannabis businesses and their target consumers.