Magnite, Inc.

Magnite, Inc. operates an independent sell-side advertising platform, providing technology solutions for sellers and buyers of digital advertising inventory. The platform enables publishers to manage and monetize their inventory across various digital media properties, including CTV channels, applications, and websites. Additionally, it offers applications and services for buyers to purchase digital advertising inventory. The company generates revenue by marketing its technology solutions to buyers and sellers through its sales teams located in various regions. Formerly known as The Rubicon Project, Inc., the company rebranded as Magnite, Inc. in July 2020.

Products

• Sell-side advertising platform

• Technology solutions for publishers and buyers